Search Labs is kicking off a U.S.-based test in the main Google app on Android for "Tailor your feed." This feature leans on the user's prompt to understand and display the type of content they want ...

The ongoing AI boom is transforming the online user experience (UX) at a rapid pace, and the development of automation technology is redefining usability testing. The global AI-enabled testing market ...

In today’s mobile-first world, the design and functionality of a company’s app can significantly affect its relationship with users. As more consumers engage with brands through mobile devices, ...

For years, user acquisition strategies have been built around channels. Marketers optimized mobile campaigns in isolation, treated CTV as branding, and measured success within neatly defined silos.

WhatsApp today provided its TestFlight users with a new Apple Watch app for testing purposes, which means a version of WhatsApp for the wrist could be coming soon. The app supports reading WhatsApp ...

Master the essentials of user acceptance testing. See the steps project managers must follow to validate software with end users. As a project manager and Scrum Master, I view the UAT team as the “fun ...