What is design thinking, and why is design thinking important? It's an iterative process that begins with empathy and culminates in testing and implementation, only to be followed by further cycles of ...

A longtime marketing executive describes how to implement design thinking methods into company leadership — and just what it can do for a workplace — in this guest op-ed. What design thinking entails, ...

What does design thinking in practice look like? There has been much talk about its power and efficacy. However, when you peruse the many online resources available, the picture is incomplete. We know ...

Design thinking is critical for developing data-driven business tools that surpass end-user expectations. Here's how to apply the five stages of design thinking in your data science projects. What is ...

Customers are picky about their apps. U.S. consumers have an average of 20 apps on their phone (subscription required), but today's savvy consumers install and delete ...