Color Theory is a fundamental area of study that explores how colors interact with each other and the effects they have on the viewer. It is essential for artists, designers, and anyone involved in ...

Finding the perfect red lipstick can feel like a lifelong quest. If you have a pile of swiped-only-once reds, you're not alone. Like Goldilocks, you want the red to be just right—not too blue, not too ...

There’s more to color than meets the eye. Top brands leverage color theory — the science of how different colors mix, match and contrast — to shape our emotional responses and persuade us to trust ...

You might’ve read a bit on color theory, a “collection of rules and guidelines which designers use to communicate with users through appealing color schemes in visual interfaces,” once in your ...

Whether it's a swatch of paint or a vibrant decorative trinket, each and every decision around interior colors is backed by plenty, and sometimes too much, thought. So why does this practice not ...

As innovative visual aesthetics become increasingly important in the event world due to the fast-paced demand of new internet content, your event’s design needs to be top-notch. And while some of that ...

Chromatics are compelling and psychological—and their impact is perhaps that much more poignant when using analogous colors. The color scheme is derived from color theory—the study of how hues connect ...