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Lego just unveiled its first-ever 'Smart Brick'

Lego unveils tech-filled Smart Bricks - to play experts' unease

Lego has unveiled Smart Bricks - tech-filled versions of its small building blocks - which it says will bring sets to life with sound, light and reaction to movement.

· 1d · on MSN

Lego unveils new SMART Brick at CES 2026. Here's where to purchase.

Observer · 20h

LEGO’s ‘Smart Brick’ Gives Its Plastic Bricks the Power to See, Hear and Feel

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Lego Smart Play hands-on: Using technology to get kids to play together

Lego’s new Smart Play system, announced at CES earlier this week, is an embrace of digital technology the likes of which we haven’t seen from the company before.

· 17h

Lego brings the brick to life

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This is what the Lego Smart Brick actually does.

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Lego’s Smart Brick Gives the Iconic Analog Toy a New Digital Brain

Lego is claiming this Smart Play platform developed in house by the company’s Creative Play Lab team in collaboration with Capgemini's Cambridge Consultants “features more than 20 patented world-first...

New Atlas · 1d

Lego's next-gen bricks make your creations interactive

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LEGO just unveiled their first ever ‘Smart Brick’ at CES

Bdcnetwork.com

Denmark’s new LEGO experience hub looks like it’s made out of giant LEGO blocks

Springing from the site of the former City Hall building in Billund, Denmark, a new LEGO experience hub looks like it was built out of giant, colorful LEGO blocks. Bjarke Ingels Group and COWI designed the 12,000-sm LEGO House. The 23-meter-tall building ...