Business Wire

PR Budgets Remain Steady, Big Changes Predicted for the Industry, Muck Rack Survey Finds

NEW YORK--(BUSINESS WIRE)--PR budgets are either increasing or remaining steady, but PR pros are anticipating drastic changes ahead for the industry, according to the State of PR 2021, a survey of ...
Grist

Shilling for Big Oil: Study analyzes PR’s hidden role in climate crisis

Fossil fuels are choking cities with smog, turning the water toxic, and heating the atmosphere to a point of no return. So how do you make them sound like a good thing? Ask the public relations firms ...
Marketing

The State of Generative AI Use in Public Relations

Are PR professionals using generative AI to help with their jobs? If so, what sorts of tasks are they using AI programs for? To find out, Muck Rack surveyed 1,001 PR professionals between November 2 ...
Forbes

Three Reasons You Should Consider Combining Your PR And Marketing Efforts

Remember the old days of media, when communication channels were clear? You'd wake up every morning and read the newspaper for top newsworthy stories written by editors who tried their best to be ...