When I am driving in the country at night the same words will always pop into my head. I look at the white line disappearing past my headlights and I think, "The road was a ribbon of moonlight." This ...

In advertising, the imperative is out. Instead, we consumers must be made to suspect the thingy in question somehow already belongs to us, and that the nature of said thingy has more to do with ...

“I never got poetry,” someone says to me again. And I sigh. Because I never got it either — at least, not until I learned to stop worrying about “getting it.” In fact, “get” — with its connotation of ...