Itching for some R&R? People seeking unconventional relaxation methods are shelling out hundreds of dollars for professional back scratches, according to The Wall Street Journal. Toni George, the ...

Studies show that scratching overrides itch signals and engages pain-modulating regions in the brain, creating a sense of ...

There is talk therapy, physical therapy and even massage therapy, but a new type of therapeutic approach is becoming increasingly popular. Back scratching therapy. Popping up in major cities across ...

Scratching isn't great for your skin, but new research shows why it feels good. To our surprise, we found that areas of the brain associated with unpleasant or aversive emotions and memories became ...

Scratching isn't great for your skin, but new research shows why it feels good. "To our surprise, we found that areas of the brain associated with unpleasant or aversive emotions and memories became ...