Not everything on Subaru’s Tokyo Auto Salon stand is being shown just yet, and that’s where things get interesting.

A short video posted to Subaru's Japanese social media teases the new sport compact, which will debut on January 9.

Subaru has spent the past few years dangling the promise of a revived STI in front of its most loyal fans, only to retreat ...

Breaking down every 2026 Subaru Outback trim to find the best buy, from Premium value to Wilderness capability and Touring XT ...

Subaru is teasing several models, set to join the racing series or hit the street in 2026. Japanese customers are getting ...

Could we finally see the return of the vaunted WRX STI?We're betting not quite.The WRX STI hasn't been a part of Subaru's ...

Subaru has wasted no time teasing its fans during the fourth quarter of 2025. The automaker revealed two STI concepts back at ...

2024 Subaru BRZ Changes - Find the best Subaru BRZ deals! Subaru intensifies the BRZ’s athleticism for 2024 with the BRZ tS trim level. It features sport-tuned front and rear dampers, enhanced brakes, ...

The 2026 model brings a look that's bigger and bulkier than past models, making it look and feel more like an SUV than ever.

The AutoGuide Creators Series tells stories and amplifies creators from the car world, including family life, car buying ...

A first time Subaru buyer gets a 2025 Subaru Forester base trim because he’s new to the brand. Did he make a big mistake not ...

Subaru enters the era of electrification with the introduction of the Solterra, its very first electric-vehicle (EV) model. The compact SUV offers more than 220 miles of range and, like every Subaru ...