2 of 4 — When a label goes for something whimsical, it must be clever, too — like these chemical reactions, which actually occur during fermentation. (Full disclosure: I have personally bought the ...

Putting an organic label on ordinary foods can trick shoppers into believing that they are healthier, taste better and have fewer calories, new research suggests. Known as the 'health halo effect', ...

A healthy diet is an important priority to many people. But confusing and sometimes mis-leading labels on food can make shopping difficult for those who are being health-concious. Jody Rohlena, Senior ...

Patrick Topping is releasing a new EP, ‘Watch What Ya Doing’, on February 15 on his new label, Trick. The label, focused on techno, house, tech-house, disco and electro, was conceived so Topping can ...

Left: A hand-drawn typeface on Bluebird wines conveys a youthful, innovative feeling, while the puffy, raised lettering makes the $12.99 bottle appear more expensive. Right: When the Hahn family ...

We're all guilty of it. Even if we don't want to admit it, we've all been suckered into grabbing a bottle of wine off the grocery store shelf just because of what's on the label. Seriously, who can ...