With the right approach, virtual sales events can drive sales, build stronger relationships with customers and create a sustainable model for business growth. In today’s digital age, businesses are ...

Over two decades in marketing and advertising have provided me a firsthand look at the challenges and the technical advances that impact how we approach marketing. For example, when Google ...

Virtual festivals exploded during a time when concert halls went dark and stadiums sat empty. What started as an emergency ...

The COVID-19 pandemic changed the world in more ways than one, impacting how many people worldwide live and work. From students and office employees to event managers and Fortune 500 companies, ...

B2B event marketing has evolved beyond single, isolated touchpoints. Today's audiences expect ongoing engagement, flexibility, and personalization; and, as a result, traditional event formats are less ...

Hybrid and virtual event enterprise software Zuddl had raised $13.35 million in a Series A round, the company announced Thursday. The round was led by Alpha Wave Incubation, with participation from ...

A grounded, human-written look at how metaverse cricket is evolving into a competitive space with real rewards.

Our library of previously recorded events allows you to dive deeper into life at Kellogg. Looking for tips about navigating our Miami and Evanston campuses? A breakdown of career resources offered to ...