OPPO has appointed Stagwell agencies Allison Worldwide and Assembly as its public relations, influencer and media partners in ...

But the trend extends far beyond cuteness. Plushies are becoming living extensions of brands, reinforcing emotional resonance ...

A net 61% of marketers plan to increase their investment in content creators in 2026, underlining a shift towards measurable ...

HSBC Singapore has appointed Mayank Dutt as head of propositions and customer life cycle management (CLCM) for international ...

Luxury fashion brand Coach is stepping into the virtual world, partnering with The Sims 4 to launch "The Coach collection".

Netflix is teaming up with Singapore-based adtech Nativex to open its ad-supported streaming service to brands worldwide. The ...

Over 80% of tech leaders across industries expect increased budgets this year, despite the uncertainties, the report finds.

CASETiFY has appointed Access Communications as its official public relations agency in Singapore. The agency will manage all ...

MARKETING-INTERACTIVE is proud to announce the launch of the inaugural Content 360 Awards, a new initiative designed to ...

VCCP has acquired independent agency GOVT and merged the Singapore operations to form a new entity, GOVT VCCP. The new entity ...

Mars and The Walt Disney Company are building on their longstanding relationship with the launch of a global campaign between ...

Moët Hennessy Diageo (MHD) has appointed W Communications to handle public relations for its full brand portfolio in ...