IAB Tech Lab, the global digital advertising technical standard-setting body, today announced the Event and Conversion API (ECAPI), a new technical specification designed to standardize how ...

The new ECAPI spec aims to simplify how advertisers share marketing outcomes with platforms, for cleaner data, easier integrations and smarter AI optimization. The post IAB launches Event and ...

Propelled by Unprecedented Demand from Global Martech Enterprises, GeoGen.io Bridges the Gap Between Strategic Content ...

New York, NY, Jan. 15, 2026 (GLOBE NEWSWIRE) -- Voximplant, a leading cloud communications and Voice AI platform, announced native support for xAI’s Grok Voice Agent API for real-time, ...

Company’s chief product officer explains how his company is helping eliminate the technical complexity and manual burden of ...

APi Group targets $10B in 2028 revenues and 16% EBITDA margins, building on a robust track record of organic and M&A-driven ...

As soon as you hit Windows Key + Shift + V, a clean interface pops up with your clipboard content. Alternatively, if you've ...

Advertisers who don’t migrate to the Data Manager API risk broken conversion tracking when Google tightens Ads API data rules ...

Things are getting nuts in Seattle. After the Rams took a 30–14, two-score lead over the Seahawks on Thursday night with less than a quarter to go, Seattle has since come back to tie the game, 30–30, ...

Al Michaels called it the "craziest" 2-point conversion ever. The Seattle Seahawks had just pulled within two points of the Rams on a long touchdown to A.J. Barner on Thursday Night Football in a huge ...

The Seattle Seahawks caught a huge break during their Week 16 game against the Los Angeles Rams. Late in the fourth quarter with the Seahawks going for a two-point conversion to tie the game at 30, it ...