KOAT has announced that network journalist and New Mexico native Miguel Marquez will join the award-winning KOAT Action 7 ...

Foolish Club Studios is run by Gelsomina Picariello, who doubles as head of studio & development and the Chiefs’ senior ...

Airing games across both linear and streaming platforms can help boost performance, according to Nielsen data.

As “Stranger Things” closed out its five-season run, the tentpole series had a seismic impact on both Netflix and the overall ...

Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behavior, today announced that ESPN will utilize Comscore Content Measurement (CCM) to gain a unified view of how audiences ...

Moderated by Natalie Jarvey of The Ankler, the panel featured Salek Brodsky, SVP and Global Head of Samsung TV Plus; Alessandra Catanese, CEO of Smosh and Bruce Casino, EVP, Sales & Distribution, U.S.

Learn more about whether Adeia Inc. or JFrog Ltd. is a better investment based on AAII's A+ Investor grades, which compare ...

NBCU is testing agentic systems that can automatically activate campaigns across its entire portfolio – including live sports ...

This capability allows advertisers to plan campaigns based on deduplicated reach across platforms, delivering more cost-effective campaigns, and avoiding wasted ad spend.

Most people see streaming and network TV as rivals, but new data from Nielsen shows that the two can work well in tandem. “Initially, a 35-day window seemed an incredibly long time to measure data ...

Abstract: This study can be applied to all different kinds of business as we all know that the business goal is to produce products that can yield sales and profit, and in order to stay in business, ...