HubSpot, the inbound marketing and sales platform, conducted research around video content that found 54 percent of respondents (your potential customers) wanted to see video from brands they support.

Earlier today we showed you some awesome AI video tools, we also showed you how to create AI-generated videos with InVideo, in this guide we will show you how to use ChatGPT to create scripts for your ...

Writing a Compelling Storyline Now that we know what objectives our videos will cover, let's focus on crafting an intriguing storyline around them. When writing a script, ensure a clear structure is ...

Videos have proven themselves as powerful selling tools, with 86% of marketers incorporating them into their marketing strategies because of higher success in generating leads. While there are many ...

All great video marketing campaigns start with great video scripts. Voiceover, music, visuals—these all enhance your story, but that story needs to be on paper first. Your creative team can only do so ...

If you've enjoyed watching an explainer video, chances are the copywriting had a lot to do with your positive experience. Yes, quality of the video and your interest in the product were probably ...

Maybe you’re thinking about writing a screenplay, but don’t know where to start. Or maybe you’re interested in following in the footsteps of writer-directors such as Mindy Kaling or Jordan Peele.