Google is also piloting a feature called Direct Offers, which lets retailers push exclusive discounts to shoppers at moments when they appear likely to make a purchase. These initiatives are part of a ...
In today’s hyper-competitive e-commerce landscape, video has become one of the most powerful drivers of conversions—but also ...
The logic behind asset-based incentives is simple: give shoppers something they actually own. seQura’s program offers up to ...
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