Tension: We segment customers to personalize marketing, yet most segmentation strategies reveal how little we understand ...

Jon Light, Senior Director of Product Management at Devexperts, says the shift away from generic platforms accelerated once brokerage technology became deeply ...

Nearly every SaaS product is either integrating AI or planning to do so. However, the term “AI” has become so broad that it’s ...

Holly Baxter asks tech experts what students should actually study, now ‘learn to code’ is dead — and gets some surprising ...

Take Huggies Simply Clean Fragrance-Free baby wipes, which once boasted a dozen 64-count packs (768 wipes) but dialed that number back to 11 packs, bringing the grand total down to 704 wipes—or 64 ...

Generative AI is transforming workflows, yet its impact on employee creativity remains uneven. New research reveals one ...

A.I. is broad. A breakthrough in manufacturing may affect only manufacturing, but an A.I. breakthrough could transform ...

Let's look at the pros and cons of going full AI to help you understand how the value and purpose of software development ...

Similarweb data shows Gemini’s generative AI web traffic share rising from 5.4% to 18.2% in a year, while ChatGPT falls to 68 ...

Integrated chatbots and built-in machine intelligence are no longer standout features in consumer tech. If companies want to ...

The gray-market drugs flooding Silicon Valley reveal a community that believes it can move faster than the F.D.A.