Google proposed a number of changes in the €2.95B EU antitrust fine over its ad technology. The changes include changes to Google Ad Manager and increasing the interoperability between its tools.

As competitors dial back advertiser control in pursuit of full automation, Amazon Ads is positioning its new AI tools as transparent alternatives. In May this year, Mark Zuckerberg said that he wants ...

Nine’s self-serve advertising platform, Nine Ad Manager, is to receive a significant product upgrade to ensure ease of trading will maximise campaign effectiveness for direct advertisers, independent ...

AppLovin Corporation (NASDAQ:APP) is one of the best performing NASDAQ stocks according to hedge funds. On October 1, the company rebranded its customer-facing advertising platform as Axon. It ...

ITV is leveraging Magnite’s streamr.ai technology as the basis of its new ITV GenAI Ads Manager production service to make it easier for SMEs to create their own advertising of a high enough creative ...

PayPal Holdings Inc. has officially launched PayPal Ads Manager, a service that allows merchants to act as their own retail media network and generate new revenue streams, PayPal says. Retail media ...

This view looks north along the Chattahoochee River as it flows alongside the Riverwalk in Columbus, Georgia. Mike Haskey [email protected] If you’ve ever wondered how Columbus would ...

Microsoft has really fallen in love with advertisements, haven’t they? Ads have invaded all sorts of spaces over the last few years, including the Windows 11 Start menu, the Surface app, and the ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...

FAYETTEVILLE, Ark. – Boston Celtics’ executive Remy Cofield has been named deputy athletics director and general manager for Razorback Athletics it was announced by Vice Chancellor and Director of ...

I want to give you a complete walk-through of setting up Google Ads. The Google ad platform is designed for running ads on Google.com as well as YouTube. To sign up, go to ads.google.com You can use a ...