Apple’s AI Surrender

This partnership will enhance a redesigned, more personalized Siri along with various Apple Intelligence functions set to ...

From charming to consumer corporation — how Apple has branded itself over the years.

Apple began with Steve Jobs and Steve Wozniak marketing primarily at trade shows, and now the iPhone has made it $4 trillion ...

Apple testing new App Store design that blurs the line between ads and search results

Apple is testing a new design for App Store search ads on iPhone. Some users on iOS 26.3 are noticing that the blue background around sponsored results is no longer shown, blurring the line between ...
PC Magazine

Is Apple Intelligence Actually Smart? I Tested Every Feature to Find Out

Intelligent shortcuts, live translation, and a smarter Siri? I break down Apple's full AI suite to tell you what works, what doesn't, and what’s still coming. I’ve been writing about consumer ...

Gemini is quietly crushing it — 7 prompts that prove what the model can do

Discover seven underrated Gemini prompts that go beyond the basics — from bookshelf analysis to stress-free trip planning and ...