From analog hobbies to tech curfews, these Gen Zers are experimenting with science-backed ways to help their brains feel a little less foggy. Doomscrolling has taken over our screen time, and ...

The original version of this story appeared in Quanta Magazine. If you want to solve a tricky problem, it often helps to get organized. You might, for example, break the problem into pieces and tackle ...

Terrestrial radio might seem like a relic of a bygone era, but it’s actually enjoying a bit of a resurgence with the younger generations. Driven by a combination of analog nostalgia and algorithm ...

Ever wondered how social media platforms decide how to fill our feeds? They use algorithms, of course, but how do these algorithms work? A series of corporate leaks over the past few years provides a ...

When professor Jessica Maddox asks her University of Alabama students a question in class, she is sometimes met with blank, deadpan looks from the Gen Zers in the room. The look has become so ...

The blank expression is dividing generations and sparking social media debate. A new generational quirk is taking social media by storm as videos recreating the infamous "Gen Z stare" go viral. It is ...

A generational debate has started over Gen Z’s tendency to respond to various social situations with a long and intentional stare. By Nicole Stock When Valerie Jefferson, 23, posted a video about the ...

Many young couples, comfortable with A.I. and social media, are blazing their own paths to the altar. But there’s one area where tradition still reigns. By Valeriya Safronova After sending one of his ...

To stay relevant, frozen food brands need to meet Gen Z consumers on their phones – with the type of content that entertains, educates and delivers value, according to a new report. As frozen food ...

This story was featured in The Must Read, a newsletter in which our editors recommend one can’t-miss story every weekday. Sign up here to get it in your inbox. It wouldn’t be hard to make the case ...

The way people search for information is changing, and Gen Z is leading the shift. Instead of turning to Google, they’re searching on TikTok, Instagram, YouTube, Reddit, and Discord for everything ...