Kardashian effect, 2016 Kardashian trends, contouring makeup, biker shorts trend, neutral color palette, bodycon dress, clear ...

In many ways, 2016 was the makeup industry's peak. Here, Jenna Rosenstein reflects on 2016's impact on the makeup world.

It’s tough for aspiring makeup-lovers to get their name out there. But we're here to help you get started on becoming a ...

Makeup artists are basically magicians. They're able to take someone's natural features and enhance them, but they can also ...

Ulta's second ever 'Beauty World' convention is headed for Central Florida this spring. Here's what to know grabbing tickets this month ...

Kylie Jenner is scorching Instagram with her latest video in a stylish low-cut top. The 28-year-old reality TV star recently ...

Come awards season, the celebrity make-up artist is inundated with bookings from the likes of Zoë Kravitz, Margaret Qualley, ...

When Aditya Madiraju introduces himself today, he does not hesitate. “Right now, I’m a creator,” he says. “At this point, I ...

By multi-tasking a single product, there’s no need to waste time fussing over coordinating blush and lip shades; one formula ...

Add Yahoo as a preferred source to see more of our stories on Google. Aditya Madiraju's appreciation for makeup began when he was a little boy, watching his mom put on her favorite red lipstick every ...

Aditya Madiraju went from a high-paying finance job to walking in Paris Fashion Week and filming beauty content for his 5 million followers across platforms fernando-rodriguez Aditya Madiraju started ...

Reviews and recommendations are unbiased and products are independently selected. Postmedia may earn an affiliate commission from purchases made through links on this page. The holiday season is the ...