A Deep Dive into How the Columbia Alum Fuses Economic Rigor with Cultural Intuition to Drive Record-Breaking Brand ...

Influencer marketing is now a $24 billion industry. Yet CMOs face a paradox: Influencer marketing is booming, but trust is eroding. One study shows that while 88% of consumers say authenticity matters ...

One of the greatest tests of a marketing campaign? Its ability to linger in the collective consciousness. This year, several brands have already stood out for their smart strategies to reach customers ...

With the official release of Microsoft's latest database offering, let's see what was improved and what still needs some work. Today, at Ignite, Microsoft announced the general availability of SQL ...

Millions of users work with SQL to keep the gears of their business turning. In an era marked by relentless digital transformation, the proliferation of AI workloads, and tightening regulatory demands ...

Beyond being a global pop superstar, Swift is a master marketer whose strategies offer actionable lessons for entrepreneurs and small businesses. Here are five takeaways from her playbook that can ...

Traditional advertising, as we know it, will be dead by 2030. A harsh prediction, maybe, but the truth is that today’s modern buyer has evolved and so must our industry. Now, more than ever, we are ...

At Microsoft Build, SQL Server 2025 enters public preview with major enhancements in AI integration, performance, reliability and developer tools -- reaffirming Microsoft’s continued investment in its ...

Organizations are using generative AI to stay ahead of the competition, but the real advantage lies in harnessing the power of your own data securely and at scale. One of the most exciting new ...

SQL development is evolving fast, and Microsoft.Build.Sql is leading the charge. This next-generation SDK brings flexible project structures, better source control integration, automated build-time ...

The artificial intelligence (AI) marketing industry is experiencing unprecedented growth, with projections estimating it to reach $220 billion by 2030, growing at more than 26% per year. This surge is ...