Here's how LinkedIn professional attributes support intent, automation, and creative decisions across Microsoft Advertising.

Google has a bug with the Google Ads offline conversion uploads feature. Much, but not all, of the offline conversion data you upload is not being added to Google Ads. This obviously makes the ...

Ads APIs aren’t just for social media networks anymore. Tuesday marked the launch of Roku’s Ads API, which feeds directly into the company’s self-serve Ads Manager. The new free-to-use toolkit will ...

SAN JOSE, Calif.—Roku has launched Roku Ads API, a fully open, self-serve developer platform for connected TV (CTV) advertising. The Roku Ads API gives developers direct access to Roku’s first-party ...

Luckily, there are already plenty of tested strategies that have helped fellow SMBs bolster their businesses, according to Selin Song, Google’s president of customer solutions. Through its ads ...

X has announced a new pay-per-use self-serve API model in hopes of luring developers back to the platform. Credit: Gabby Jones/Bloomberg via Getty Images Good news! Elon Musk's X has heard the cries ...

Meta on Thursday (Oct. 2) unveiled several new generative artificial intelligence (AI) and creator solutions for advertisers, according to a company blog post. Among the additions is the launch of ...

Oct 1 (Reuters) - Meta Platforms (META.O), opens new tab said on Wednesday it would begin using people's interactions with its generative AI tools to personalize content and advertising across its ...

Oct. 1 (UPI) --Social media giant Meta said Wednesday that user interactions with its AI assistant will soon help generate ads and other social media content for profiles on its Facebook and Instagram ...

On Wednesday, Meta announced that it would use conversations with its AI chatbot to tailor ads. Advertising is a core business for Meta, comprising over 97% of its revenue in 2023 and 2024. Meta AI ...

A new analysis of political advertisers found that the platform profits from ads that include deepfakes and other content prohibited by its own policies. Recent Meta ads have included fabricated ...